Our Motivations
The EQBMED Approach
Equitable Breakthroughs in Medicine Development (EQBMED) seeks to ensure communities of color and rural residents have access to innovative clinical trials, so that those who may wish to participate in trials have opportunities to do so. A key element of EQBMED is supporting health care providers and clinical trial sites close to the community so that those sites can successfully offer clinical trials to their patient-base in a way that is sustainable and equitable.
Increasing diversity in clinical trials means treating each EQBMED site, city, community, physician, and participant as more than a metric. We are taking an intentional approach in our efforts, so we can establish trust and cultivate meaningful collaboration with communities.
Partnerships to Advance Clinical Trial Diversity
To create a more accessible clinical trials for Black and Brown communities and rural communities, we need to ensure the community needs are at the forefront, and work in partnership with a community-centric and community-aligned approach. Community organizations are experts in the communities they work and exist in, and have the trust and connections needed to make medical research easier to access. As partners in diversifying clinical trials, we can create a more meaningful and trusted experience, while addressing barriers to participate.
Understanding the Past to Move Forward
To change the future, we need to understand the past. PhRMA looks at how past events have created lasting mistrust in communities of color, affecting how they view health care and research. This mistrust is often stronger when it comes to clinical trials.
Forging a New Path
Many programs have tried to improve diversity in clinical trials, but Black and Brown communities are still often missing from these studies.
EQBMED is using a new approach to making a lasting and significant impact by creating its own unique way forward.